Category Archives: Inspiration

YOU made the cut!

Do you realize how special YOU are? According to natural selection, YOU are perfect just the way you are, that’s how you’ve made it here! Go forth and live your perfection!

What an amazing thought…

“Every living thing is, from the cosmic perspective, incredibly lucky simply to be alive. Most, 90 percent and more, of all the organisms that have ever lived have died without viable offspring, but not a single one of your ancestors, going back to the dawn of life on Earth, suffered that normal misfortune. You spring from an unbroken line of winners going back millions of generations, and those winners were, in every generation, the luckiest of the lucky, one out of a thousand or even a million. So however unlucky you may be on some occasion today, your presence on the planet testifies to the role luck has played in your past”.

Source: Daniel Dennett.

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Winning with heart.

The creative business is a people business – the business of connecting with people through ideas and solutions. It’s sometimes art and other times science. But we all agree that the best communications are those that touch the heart, tell interesting stories and get people to change their attitude or behaviour.

To do that well, we must be able to harness our own empathy and human understanding. Motivations are varied, and if we don’t open up to understand these motivations, we will be less successful in ‘winning with heart’.

At the same time, ‘winning people’s hearts’ requires us to embody and nurture the same values and characteristics (in ourselves, within our companies and relationships) that we are trying to inspire.

What do you do in your daily life that helps you (1) Understand better, and (2) Foster the values you try to achieve in your work?